{"@context":"https://schema.org","@type":"WebPage","contentId":"0000018f-37a6-dd00-adaf-3ffe9e3a0000","url":"https://www.aboutamazon.com/impact/empowerment/support-small","name":"How Amazon Empowers Small Businesses","description":"Amazon is providing opportunity, tools, and services to help selling partners and small businesses reach hundreds of millions of customers around the world.","primaryImageOfPage":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/dims4/default/c107778/2147483647/strip/true/crop/1600x800+0+50/resize/1200x600!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fff%2F40%2F1fe27e4a4c21a65b1dbeb17f5e16%2Fsmall-business-empowerment-report-1-amazon-news-vitalpetlife-jp-042726.jpeg","width":"1200","height":"0"},"text":"![Two entrepreneurs sitting outdoors with dogs and their product line of pet health supplements](https://assets.aboutamazon.com/dims4/default/6a020db/2147483647/strip/true/crop/1350x900+125+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fff%2F40%2F1fe27e4a4c21a65b1dbeb17f5e16%2Fsmall-business-empowerment-report-1-amazon-news-vitalpetlife-jp-042726.jpeg)\n\n- [A record number of independent sellers in Amazon’s store surpassed $1 million in sales in 2025](https://www.aboutamazon.com/news/small-business/amazon-2025-small-business-empowerment-report)\n\n### Related articles\n\n![accelerate](https://assets.aboutamazon.com/dims4/default/3f858ad/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F51%2Fe4%2F2fc6ccc847b782d9e27003de39fa%2F2000-x-1125-hero-image-for-mcs-about-amazon-article-1.png)\n\n- [Sellers can now manage sales across Amazon, eBay, Shopify, TikTok, and Walmart from Seller Central](https://www.aboutamazon.com/news/small-business/amazon-seller-central-multichannel-selling-tools)\n\n![global](https://assets.aboutamazon.com/dims4/default/d7810d3/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Feb%2Ffb%2Fd041e7c34d2bac5079ecdf6e6807%2Fabout-amazon-hero-global-by-default-amazon-news-wl-20260923.jpg)\n\n- [Amazon announces new tools and services to help sellers go global from day one](https://www.aboutamazon.com/news/innovation-at-amazon/amazon-sellers-global-expansion-tools)\n\n![A customer navigates shipping and payment options on a mobile device](https://assets.aboutamazon.com/dims4/default/57bf978/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F32%2F81%2Fe53af565473f9967f59e00f22c3e%2Fabout-amazon-hero-ascs-amazon-news-wl-20260923.jpg)\n\n- [Merchants can now add fast, free Prime delivery to their own websites and save up to 25% on fulfillment fees with Amazon Supply Chain Services](https://www.aboutamazon.com/news/retail/amazon-mcf-prime-delivery-merchant-websites)\n\n![hero](https://assets.aboutamazon.com/dims4/default/853bf35/2147483647/strip/true/crop/2151x1434+0+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Ff2%2F04%2Ffd4576b74c66be6294fc5f69edd1%2Faccelerate-2026-seller-assistant-hero-feature.jpg)\n\n- [Amazon gives sellers an even smarter Seller Assistant and a new plugin for Amazon Quick and Anthropic’s Claude](https://www.aboutamazon.com/news/innovation-at-amazon/seller-assistant-plugin-amazon-quick-claude)\n\n![Amazon CEO Andy Jassy spricht zum Publikum ](https://assets.aboutamazon.com/dims4/default/5664749/2147483647/strip/true/crop/1688x1125+103+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F59%2Fe6%2F92648109414a88b4beb0eeee56f3%2Fabout-amazon-hero-archive005-allhands-andyjassy-aagm25-6821-8192x5464-crop-2.jpg)\n\n- [Amazon CEO Andy Jassy explains why Amazon is opening its supply chain to every business](https://www.aboutamazon.com/news/company-news/andy-jassy-on-amazon-supply-chain-services)\n\n![fixed](https://assets.aboutamazon.com/dims4/default/4a7e9e3/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F6d%2F40%2F2657d88a439a8ab6024faea86a63%2Fascs-plane-amazon-news-nb-050426-revised.jpg)\n\n- [Introducing Amazon Supply Chain Services: Amazon’s logistics network, now open to every business](https://www.aboutamazon.com/news/retail/amazon-supply-chain-services-for-business)\n\n![Amazon warehouse worker holding Prime package amid stacks of boxes](https://assets.aboutamazon.com/dims4/default/f5ab0bf/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F3a%2F3e%2F288d4191463fb57abdb4c423c94a%2Fabout-amazon-hero-amazon-business-prime-amazon-news-wl-03172026.jpg)\n\n- [What is Amazon Prime Business? Your questions answered](https://www.aboutamazon.com/news/retail/amazon-business-prime)\n\n![Amazon Seller Central dashboard showing product expansion opportunities for outdoor gardening tools](https://assets.aboutamazon.com/dims4/default/ced5918/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F98%2F1e%2F8776708d49b89d1afaf1aa75c866%2Fabout-amazon-hero-canvas-ai-workplace-hero-amazon-news-lt-022426.jpg)\n\n- [Amazon’s new AI experience helps sellers visualize and grow their business in real time—here's how it works](https://www.aboutamazon.com/news/innovation-at-amazon/amazon-sellers-canvas-artificial-intelligence)\n\n![Laptop screen showing online money transfer interface with currency options](https://assets.aboutamazon.com/dims4/default/2ec687d/2147483647/strip/true/crop/1689x1126+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fa2%2Fb1%2F6064c8aa408faa763f5668de8ede%2Fseller-wallet.jpg)\n\n- [It’s now easier for sellers to manage their money on Amazon](https://www.aboutamazon.com/news/small-business/its-now-easier-for-sellers-to-manage-their-money-on-amazon)\n\n![Amazon's logistics network showcasing air, ground, and warehouse operations](https://assets.aboutamazon.com/dims4/default/0a8cba6/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F86%2F53%2F32c5d4794fd4b342b0b7c4263fcb%2Fabout-amazon-hero-about-amazon-supply-chain-hero.jpg)\n\n- [Independent sellers move 5 billion products annually through Amazon’s network of global logistics, domestic freight, and bulk warehousing](https://www.aboutamazon.com/news/small-business/selling-on-amazon-supply-chain-explain)\n\n![Amazon boxes on a blue background with gifts](https://assets.aboutamazon.com/dims4/default/d05d922/2147483647/strip/true/crop/1688x1125+156+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fc5%2F4d%2F6b4210a44b3ab6398ed88d20d23b%2Feasy-hero1-2000x1125.png)\n\n- [Amazon unveils new AI-powered tools to help sellers launch more winning products with greater speed](https://www.aboutamazon.com/news/innovation-at-amazon/amazon-ai-tools-sellers-product-launch)\n\n![Amazon CEO Andy Jassy on stage with Dharmesh Mehta, VP of Worldwide Selling Partner Services, during a fireside chat at Amazon Accelerate 2025.](https://assets.aboutamazon.com/dims4/default/009e923/2147483647/strip/true/crop/1688x1125+138+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F93%2Ff8%2F6a3c56a043d88059974bbce6a268%2Faccelerate-fireside-aj-dm-3.png)\n\n- [CEO Andy Jassy says Amazon’s partnership with independent sellers is the most 'substantial collaboration in the history of retail'](https://www.aboutamazon.com/news/retail/amazon-ceo-andy-jassy-sellers)\n\n![A illustrated map of the United States. Illinois is highlighted with an arrow next to it](https://assets.aboutamazon.com/dims4/default/48d28b2/2147483647/strip/true/crop/1620x1080+150+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fc8%2F2e%2F975a16f44ccca93972a959c49897%2Fillinois.png)\n\n- [See stories from independent sellers across the country ](https://sellingpartners.aboutamazon.com/map?utm_source=about&utm_medium=campaign&utm_campaign=2023sber)\n\n![Ashley and Ahmed El Shourbagy, co-founders, Lucy & Co. standing in front of dog accessories. A dog is sitting between them.](https://assets.aboutamazon.com/dims4/default/b8f17bb/2147483647/strip/true/crop/1350x900+125+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F05%2F9f%2F0776b81d474490caff232d4435fb%2Fabout-amazon-inline-inline09-smallbusiness-lucy-co-amazon71676a.jpg)\n\n- [Empowering small businesses](https://www.aboutamazon.com/impact/small-businesses)\n","publisher":{"@type":"Organization","name":"About Amazon","url":"https://www.aboutamazon.com","sameAs":["https://x.com/amazonnews","https://www.linkedin.com/company/amazon","https://www.instagram.com/amazonnews"],"logo":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/bd/8f/88e7b0314cc2bd05b9de3155a0fe/amazon-news.svg"},"parentOrganization":{"@type":"Organization","name":"Amazon","url":"https://www.amazon.com","sameAs":["https://www.wikidata.org/wiki/Q3884","https://en.wikipedia.org/wiki/Amazon_(company)","https://x.com/Amazon"]}}}