{"@context":"https://schema.org","@type":"NewsArticle","contentId":"00000175-6bd7-d96c-affd-ffff08b00002","url":"https://www.aboutamazon.com/news/retail/peek-inside-amazons-2020-holiday-wish-book","headline":"Peek inside Amazon’s 2020 Holiday Wish Book","description":"Spark inspiration with the \"Joy Delivered\" look book, full of seasonal activities, recipes for fun, and gifts for kids of all ages.","datePublished":"2020-10-26T21:29:20.892Z","dateModified":"2020-10-26T21:29:20.892Z","author":[{"@type":"Person","name":"Amazon Staff","image":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/dims4/default/08549ff/2147483647/strip/true/crop/1125x1125+438+0/resize/84x84!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F47%2F6d%2F7fe296e642859c7ba2a629eda3ba%2Famazon-logo-hero-images-2024.jpg","width":"84","height":"84"}}],"image":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/dims4/default/efe56ab/2147483647/strip/true/crop/1620x1080+150+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F9e%2F4f%2F5e2e4af74e2c91e2251174c5eea2%2Famazon-design-toycatalog-2020.jpg","width":"300","height":"200"},"articleBody":"![interior pages of the Amazon \"Joy Delivered\" look book](https://assets.aboutamazon.com/dims4/default/efe56ab/2147483647/strip/true/crop/1620x1080+150+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F9e%2F4f%2F5e2e4af74e2c91e2251174c5eea2%2Famazon-design-toycatalog-2020.jpg)\n\n# Peek inside Amazon’s 2020 Holiday Wish Book\n\n*Spark holiday inspiration with the “Joy Delivered” Wish Book, full of seasonal activities, recipes for fun, and gifts for kids of all ages.*\n\nCozy up and explore the new “Joy Delivered” shoppable Wish Book from the comfort of your home. Just [open the Wish Book](https://d39w7f4ix9f5s9.cloudfront.net/1c/94/97f2ab4f4d278be1462572e9a462/2020-amazon-toybook.pdf) as a PDF, then click on the products to learn more, see the current price, and add them to your Amazon cart.\n\nAdditionally, physical “Joy Delivered” Wish Books have been delivered to millions of customers across the U.S. and limited quantities are available in Amazon Bookstores, 4-Star, and Go [store locations](https://www.amazon.com/find-your-store/b/?node=17608448011) while supplies last.\n\nThe Wish Book features incredible toys and gifts from brands like LEGO, L.O.L. Surprise!, Barbie, Hot Wheels, Play-Doh, Hasbro Gaming, Ravensburger, and Osmo—plus movie and TV characters from Star Wars, Marvel, Disney Junior, Blue’s Clues & You, and Blippi.\n\nFun new toys include:\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/dff956a/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fb7%2Faa%2F610375074a8db6d2cb0b60ffb866%2Flego-mandalorian.jpg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/866eeea/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F10%2F76%2Ffe70b24942e8a6ade72fe2e1669c%2Fhot-wheels-robo.jpg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/73d9579/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fb1%2F3c%2F7e4fd36d4359972c4d734968cc53%2Fsnowdragon.jpg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/570e352/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F00%2Faf%2Fdb466295483cacee368b2e6b1e82%2Fpaw-patrol.jpg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/f008c95/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F9a%2F43%2F6e95f51e471b9b0ea4f8b18cfcdb%2Fosmo.jpeg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/0a9938a/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F37%2F0b%2Fa67cf12e46a58be64eddb3c02ee0%2Flol-1.jpg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/71761f4/2147483647/strip/true/crop/1400x1050+0+0/resize/767x575!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fd4%2Fd5%2F231f277542bf9b89a6eb6946a454%2Fqui-qui-2.jpg)\n\n![Top toys of 2020, as featured in the Amazon Holiday Look Book](https://assets.aboutamazon.com/dims4/default/df33016/2147483647/strip/true/crop/1400x1086+0+0/resize/767x595!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F48%2F2c%2F895c53b442069aebeb9f3d2e8e8d%2Ffire-hd8.jpg)\n\nGet a head start on your holiday shopping [with the Holiday Wish Book](https://d39w7f4ix9f5s9.cloudfront.net/1c/94/97f2ab4f4d278be1462572e9a462/2020-amazon-toybook.pdf), or visit the Holiday Toy List at [amazon.com/holidaytoylist](http://www.amazon.com/htl).","publisher":{"@type":"Organization","name":"About Amazon","url":"https://www.aboutamazon.com","sameAs":["https://x.com/amazonnews","https://www.linkedin.com/company/amazon","https://www.instagram.com/amazonnews"],"logo":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/bd/8f/88e7b0314cc2bd05b9de3155a0fe/amazon-news.svg"},"parentOrganization":{"@type":"Organization","name":"Amazon","url":"https://www.amazon.com","sameAs":["https://www.wikidata.org/wiki/Q3884","https://en.wikipedia.org/wiki/Amazon_(company)","https://x.com/Amazon"]}}}