![Amazon Prime Day promotion featuring various products on blue background](https://assets.aboutamazon.com/dims4/default/297cfdb/2147483647/strip/true/crop/1688x1125+0+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F12%2F33%2Feda6ecbc4e5e9757b6de6418e8e1%2Faa-pd25-todaysdeals-day1-standard-hero-600kb-2000x1125.jpg) # Prime Day 2025: Get Today’s Big Deals on Samsung, Levi’s, and other top brands *Act fast and shop Today’s Big Deals—exclusive Prime Day savings on top brands that launch daily at midnight PDT.* [**Shop Today's Big Deals from Day 4 of Prime Day**](https://www.aboutamazon.com/news/retail/prime-day-2025-todays-big-deals-day-4)**.** [Prime Day](https://www.aboutamazon.com/prime-day) is here—and this year will be unlike any other shopping event. During the 96-hour event—which kicked off today and ends July 11—[Prime members](https://www.aboutamazon.com/news/retail/amazon-prime-benefits) can shop some of Amazon’s [best deals of the summer](https://www.aboutamazon.com/news/retail/prime-day-2025-deals). In fact, Prime members worldwide can shop more deals at 50% off or more this year compared to last year's event. ![Prime Day deals](https://assets.aboutamazon.com/dims4/default/04d9697/2147483647/strip/true/crop/1688x1125+0+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F64%2F50%2Fe8c8a7474fbcb8fb9279f818f0cd%2Faa-pd25-day-of-deals-standard-hero-v1-last-day-2000x1125.jpg) - [Amazon Prime Day deals end soon! Shop the 250+ best last-minute deals still available from brands like Apple and Yeti ](https://www.aboutamazon.com/news/retail/prime-day-2025-deals) ## What are “Today’s Big Deals”? Today's Big Deals are Prime Day deals that are exclusive to Prime members and launch daily at midnight PDT. Today’s Big Deals remain available for a limited time only, while supplies last. These exciting daily deal drops are new to Prime Day for 2025 and are another reason why this year’s event is better than ever! ## Today's Big Deals from Day 1 of Prime Day **Sony 65-inch 4K Ultra HD TV** Save 57% on this 65-inch Sony smart TV, which features Google TV with Google Assistant, Dolby Vision HDR, and exclusive features for Playstation 5. [Shop the deal](https://www.amazon.com/dp/B09R94DJ72?th=1) **Levi's Women's 501 Original Shorts** Save 58% on these popular Levi's Women's denim shorts, which are machine washable and available in plus sizes. [Shop the deal](https://www.amazon.com/dp/B0B195FJBS) ![Amazon Prime Day 2025](https://assets.aboutamazon.com/dims4/default/ef58994/2147483647/strip/true/crop/1688x1125+131+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fd0%2Fb6%2F2770dc2b42aa8329659b54274c66%2Faa-062025-pd-4-things-standard-hero-v1-600kb-2000x1125.jpg) - [What’s new for Prime Day 2025? 4 things that make this year’s event different](https://www.aboutamazon.com/news/retail/what-makes-prime-day-2025-different) **SAMSUNG 14-inch Galaxy Chromebook Go Laptop PC Computer** Save 37% on this laptop, which features an all-new slim design and a long-lasting 12-hour battery. [Shop the deal](https://www.amazon.com/dp/B09S3HNMHF) **Philips Coffee Machine & Milk Frother** Save 50% on this coffee machine and frother bundle, which is compact enough for any kitchen counter and powerful enough for barista-style coffee. [Shop the deal](https://www.amazon.com/dp/B0F6TQYRJV) ![Samsung Galaxy Z Fold device on blue background](https://assets.aboutamazon.com/dims4/default/f42b00c/2147483647/strip/true/crop/1600x900+0+0/resize/767x431!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F02%2Fa1%2Fdf2650d443b8a2435df1b46d26fe%2Faa-pd25-todaysdeal-day1-standard-inline-400kb-1600x900.jpg) **SAMSUNG Galaxy Z Fold 6 AI Cell Phone** Save 40% on this SAMSUNG Android smartphone, which has features like Circle to Search, hands-free interpreter, AI photo edits, and a foldable display. [Shop the deal](https://www.amazon.com/dp/B0D192ZJ98?th=1) **ELEMIS Dynamic Resurfacing Facial Pads** Save 50% on these gentle yet powerful pre-soaked pads from ELEMIS, designed to exfoliate and smooth skin texture, and reduce the look of pores, dark spots, and dullness. [Shop the deal](https://www.amazon.com/dp/B07BH28VBB?th=1) **Amazon Echo Buds** Save 60% on the newest model of the Amazon Echo Buds, which are fast-charging and sweat-resistant. They feature True Wireless Bluetooth with Alexa, audio personalization, and a 20-hour battery life. [Shop the deal](https://www.amazon.com/dp/B09JVCL7JR?th=1) **STANLEY 40-ounce Quencher Tumbler** Save 45% on the STANLEY H2.0 FlowState tumbler, which has double-wall vacuum insulation, keeping drinks iced, cold, or hot for hours. [Shop the deal](https://www.amazon.com/dp/B0D4FD89YY) ![Amazon delivery station](https://assets.aboutamazon.com/dims4/default/28aa805/2147483647/strip/true/crop/1350x900+125+0/resize/300x200!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fd9%2F4a%2F166566e246e39778d588d8913744%2Fabout-amazon-inline-share001-amazon-primedayprep-archive044-amazon-primedayprep-amazon-selects-144-4630x3087-copy-3343x2682.jpg) - [A behind-the-scenes look at how Amazon prepares for its biggest shopping events of the year](https://www.aboutamazon.com/news/operations/how-amazon-prepares-for-prime-day) ## About Prime Day [Prime Day](https://www.aboutamazon.com/news/retail/amazon-prime-day-2025-date) is a Prime member-exclusive shopping event. The 2025 Prime Day event officially kicked off Tuesday, July 8, at 12:01 a.m. PDT and will run until 11:59 p.m. PDT on Friday, July 11—offering Prime members 96 hours of big deals and huge savings across more than 35 categories and top brands. Not yet a Prime member? [Sign up now](https://www.aboutamazon.com/news/retail/how-to-sign-up-for-a-prime-membership) and read about all the [awesome benefits that make a membership worth it](https://www.aboutamazon.com/news/retail/5-awesome-benefits-that-make-your-prime-membership-worth-it). Next, learn about [the history of Prime Day and take a look back at Amazon’s biggest deal event of the summer](https://www.aboutamazon.com/news/retail/the-history-of-prime-day). And don't miss out on our [hand-picked list of some of the best deals](https://www.aboutamazon.com/news/retail/prime-day-2025-deals).