# Alexa for Shopping

![Prime Big Deal Days is back October 6-7: Here’s what to expect](https://assets.aboutamazon.com/dims4/default/f6628f3/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fd8%2F0a%2Fa09262dd41dfbfd0ce84d07d1b6d%2Fpbdd-2026-kickoff-hero-3-amazon-news-lt-0911.jpg)
- [Prime Big Deal Days is back October 6-7: Here’s what to expect](https://www.aboutamazon.com/news/retail/amazon-prime-big-deals-day-2026-when-october-6-7)
![Is that message really from Amazon? Just ask Alexa for Shopping.](https://assets.aboutamazon.com/dims4/default/432e91c/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F37%2F85%2Fcf90b6da484e85efe822b1c42a8a%2Falexa-shopping-ai-hero-lm.jpg)
- [Is that message really from Amazon? Just ask Alexa for Shopping.](https://www.aboutamazon.com/news/retail/how-to-verify-amazon-messages-alexa-for-shopping)
![How to use Alexa for Shopping to compare products, check price history, auto-buy items at target prices, and more](https://assets.aboutamazon.com/dims4/default/c2ef7db/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F73%2F04%2F73e76a854ce8ac678c0a1517d455%2Fhero-alexa-for-shopping-nb-amazon-news-051426.jpg)
- [How to use Alexa for Shopping to compare products, check price history, auto-buy items at target prices, and more](https://www.aboutamazon.com/news/retail/how-to-use-amazon-shopping-ai-assistant)
![How Amazon's AI shopping assistant makes hundreds of millions of products feel personal](https://assets.aboutamazon.com/dims4/default/f44aa3f/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F29%2F44%2F733ee267476195346ec769a20779%2Fnewsletter-16-9-mp-2106-1.jpg)
- [How Amazon's AI shopping assistant makes hundreds of millions of products feel personal](https://www.aboutamazon.com/news/retail/alexa-for-shopping-learn-and-be-curious-podcast)
![6 ways to find the best Prime Day 2026 deals using Amazon’s helpful shopping features](https://assets.aboutamazon.com/b2/95/242efdce4d7e9def05c95927cf42/primeday-2026-easiershopping-hero-lm.jpg)
- [6 ways to find the best Prime Day 2026 deals using Amazon’s helpful shopping features](https://www.aboutamazon.com/news/retail/amazon-makes-shopping-prime-day-deals-easier)
![How to use Amazon's price history feature](https://assets.aboutamazon.com/dims4/default/00b8978/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fb3%2F58%2Fb9de1d1144bab9a73596b976cd6d%2F2026-rufus-pr-pricehistory-hero-1-edited.jpg)
- [How to use Amazon's price history feature](https://www.aboutamazon.com/news/retail/how-to-check-amazon-price-history)
![When is Amazon Prime Day 2026? Prime members get four days of exclusive savings June 23-26](https://assets.aboutamazon.com/dims4/default/b087c18/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F35%2F4b%2F7209fe944e3f89682091889098c3%2Fpd-2026-date-announce-hero-v1-lm.jpg)
- [When is Amazon Prime Day 2026? Prime members get four days of exclusive savings June 23-26](https://www.aboutamazon.com/news/retail/amazon-prime-day-2026-date)
![Prime Day 2026: The biggest deals to add to your wish list ](https://assets.aboutamazon.com/dims4/default/147a3d4/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F3e%2F9e%2F138c5cbd46ef96903abdb3e6695e%2Fprimeday-2026-deals-preview-hero-lm.gif)
- [Prime Day 2026: The biggest deals to add to your wish list ](https://www.aboutamazon.com/news/retail/prime-day-2026-deals-preview)
![Customers can now design merch with Alexa for Shopping on Amazon](https://assets.aboutamazon.com/dims4/default/59e4528/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F19%2Fe9%2F5e26ca7a436c8261b70ad313853c%2Fabout-amazon-hero-ai-merch-hero-amazon-news-lt-060226.jpg)
- [Customers can now design merch with Alexa for Shopping on Amazon](https://www.aboutamazon.com/news/retail/design-merch-with-ai-alexa-for-shopping)
![8 visual search features that help you quickly find what you’re looking for on Amazon ](https://assets.aboutamazon.com/8b/3a/1e62a7e54440864f1f3344b958dc/vs-amazonlens-header-2550x1434.jpg)
- [8 visual search features that help you quickly find what you’re looking for on Amazon ](https://www.aboutamazon.com/news/retail/visual-search-shopping-features)
![How AWS is helping retailers build their own AI-powered shopping experiences ](https://assets.aboutamazon.com/dims4/default/4de3b08/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F88%2Ff7%2F0e0239fa4e0da8cee844cbd1c19d%2Faws-retail-hero-animated-slowed.gif)
- [How AWS is helping retailers build their own AI-powered shopping experiences ](https://www.aboutamazon.com/news/aws/aws-agentic-shopping-assistant-retailers)
![Meet Alexa for Shopping, your personalized, agentic AI assistant on Amazon](https://assets.aboutamazon.com/dims4/default/92743b7/2147483647/strip/true/crop/2000x1124+0+0/resize/1320x742!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F53%2Fdd%2Ffb5a1fac4850ae9bfde31cca551b%2F2026-pr-bh-gtm-2000x1125-1.GIF)
- [Meet Alexa for Shopping, your personalized, agentic AI assistant on Amazon](https://www.aboutamazon.com/news/retail/alexa-for-shopping-ai-assistant)