Innovation at Amazon
Innovation at Amazon
At Amazon, we need advanced technology and automation to meet customer demand—it’s just that simple. New technologies help power faster delivery times, greater selection, and lower costs for our customers. For our associates, technology opens doors to new careers and gives them the opportunity to work in technologically rich environments that are safer and more efficient.
Our innovation

Avoiding the perils of scrappy

Jeff Wilke discusses Amazon’s approach to leadership, including the company’s newest leadership principle.

Sustainability by the numbers

See how Amazon is working toward a sustainable future.
Tour an Amazon fulfillment center
Ever wonder how Amazon gets your packages to you so quickly? Come see the magic. Tour one of our fulfillment centers and see first-hand how we deliver to you.

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The game changed for Amazon in 2012 when we started introducing robotics into our fulfillment centers. These robotic drive units bring storage pods of inventory directly to our associates, who easily pick customer orders and get them out the door. Today we have more than 100,000 of these drive units operating in 26 of our fulfillment centers around the world.
At Amazon, we are committed to and invested in sustainability because it’s a win all around. It’s good for business, the planet, our customers, and our communities.
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