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Innovation and AI
Bee expands its ambient AI family with two personal AI devices designed to remember the moments that matter most, plus new integrations with Alexa+ and Amazon.com.
TorchNeuron lets developers run their existing AI code on AWS Trainium chips with virtually no changes, reducing the friction to adopting new hardware.
An all-new lineup of tablets with world-class hardware, personalized intelligence from Alexa+, and full Google Play Store access.
Amazon, X-energy, and AEP are collaborating to explore building small modular reactors in Indiana that would add carbon-free power to the regional grid.
Amazon’s Approach to Data Centers
Amazon's commitment to community-focused data center development, plus introducing Built Together, a new investment program for data center communities.
Prime shopping and benefits
The two-week event runs through November 1, with deals up to 30% off across beauty categories.
From an interactive Alexa+ story to exclusive Forest Friends gifts, this year's edition has something for everyone on your list.
From budget-friendly finds and Amazon exclusives to trending collectibles, sensory toys, and screen-free favorites, the annual list for 2026 spotlights 100+ expert-curated toys to make holiday gifting easier.
Amazon Luna has a collection of fun and easy-to-play games designed to bring friends and family together.
Life at Amazon
At AI Infra Summit, Amazon SVP Peter DeSantis explained how real customer workloads guided every generation of Amazon's chips, from Nitro to Trainium.
At the AWS Global Meeting, Matt Wood drew a parallel between AI today and cloud's early days—and brought a live demo to prove the future is already here.
All U.S. employees will receive 10% off eligible purchases online and 20% off in Whole Foods Market stores, with no cap on savings.
Amazon invests more than $1.5 billion in higher pay for U.S. core operations employees, alongside new benefits designed to help our teammates’ money go further.
Amazon news from around the world
The all-new Kindle, Kindle Paperwhite, and Kindle Colorsoft are thinner and lighter with a new display stack and seamless edge-to-edge color across the lineup.
The romantic movie, inspired by the hit novel 'Drive,' follows a mechanic who fakes an engagement to a scandalous racing star—with a passion that could destroy them both.
New Amazon Kids Tablets available in two models for younger and older kids
Academy Award nominee Stanley Tucci stars in this heist movie as a master thief who recruits two unsuspecting strangers to steal the Mona Lisa—igniting a chaotic family reunion.
Featured stories
How a Slack shout-out, a dusted-off academic theory, and a spaghetti monster led an AWS team to crack an elusive code—and deliver greater reliability and performance for customers.
Amazon has built more than 1,000 satellites for its growing constellation—and it's just getting started.
In a nondescript building in Cupertino, California, a team of engineers is quietly designing the networking technology that keeps the modern world connected—one wavelength of light at a time.
A stronger, stretchier kind of paper is helping to replace plastic across Amazon's packaging network—and boosting efficiency while working to prevent waste.