How Amazon is supporting small businesses

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More than 60% of sales in Amazon’s store come from independent sellers.

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A small business owner who sells on Amazon, leans on packages of Pawstruck dog treats in his warehouse.

8 top takeaways from Amazon’s 2022 Small Business Empowerment Report

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sylvia kapsandoy the founder of usimplyseason stands in front of a kitchen stove and countertop holding a carton of spice seasonings

I built a successful online spice business thanks to Fulfillment by Amazon. These are my top 4 learnings and tips for other sellers.

Small business owner of Blue Henry dried fruit standing behind her product and a glass of champagne.

23 cool small businesses to shop in Amazon stores

An illustration of generative AI capabilities being used for creating product descriptions on the Amazon Store. A woman sits in a chair, holding a laptop. Behind her is a screen shot of building a product description using generative AI.

Amazon launches generative AI to help sellers write product descriptions

A photo of an Amazon seller who is uploading description information of their product for the Amazon Store.

Amazon selling partners can now access even more generative AI features to create high-quality product listings

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Sarah Bak, of Sarah Bak Pottery, holding a bowl she created.

Empowering small businesses

Small and medium-sized businesses selling in Amazon's store are in all 50 states in the U.S. and more than 130 countries around the world.

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