How Amazon is supporting small businesses

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More than 60% of sales in Amazon’s store come from independent sellers.

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A small business owner who sells on Amazon, leans on packages of Pawstruck dog treats in his warehouse.

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Small business owner of Blue Henry dried fruit standing behind her product and a glass of champagne.

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An illustration of generative AI capabilities being used for creating product descriptions on the Amazon Store. A woman sits in a chair, holding a laptop. Behind her is a screen shot of building a product description using generative AI.

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A photo of two business owners. One is sitting at a desk, that has a laptop device on it. The other is standing behind the person who is sitting down.

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Sarah Bak, of Sarah Bak Pottery, holding a bowl she created.

Empowering small businesses

Small and medium-sized businesses selling in Amazon's store are in all 50 states in the U.S. and more than 130 countries around the world.

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