"I love working at Amazon because my perspectives, ideas, and insights are highly valued, and I've been able to translate those into real business decisions and results – even from Day 1," Tiffany says. "Everyone is constantly learning better ways to do things and wanting to hear what you know or what ideas you might want to try."
So that was the moment in my path where I realized that I had a ton of ownership. I had the ability to make an impact.
Tiffany Nida
Tiffany was a new summer intern on Amazon's grocery team when she told her manager about an instinct she would like to test out down the road, after she'd had more experience. "I had a hypothesis that people shop by country rather than by category, so I wanted to flip our entire international foods storefront," she says. Tiffany believed, in other words, that a customer would rather see all the groceries from India than see all the jams and jellies from all the countries in the world.
Her manager was intrigued and full of questions: Could the new approach create a bad experience for customers? No. Could it be reversed if it didn't work? Yes. Would Tiffany learn something by trying it? Yes!
And then she looked at Tiffany and said, "Well, why don't you just do it?"
"I've been here for seven days," Tiffany remembers saying. "You want me to just go do it?"
That's exactly what her manager wanted.
"So that was the moment in my path where I realized that I had a ton of ownership," Tiffany says. "I had the ability to make an impact. I was unleashed, and from then on I ran after all sorts of problems and solutions at Amazon. It's a tremendous amount of fun and terribly rewarding to see your ideas come to life."
Tiffany has gone on to work on the launch of new product groups and strike partnership deals with the biggest brands on the planet. For her work on Amazon Home Services, she spent time driving around with over 150 handymen, plumbers, and other service providers seeing how their businesses worked and what they need to be successful. Tiffany currently works as a Senior Manager of Product Management in Transportation, launching a new initiative for customers."It's hard for them to find customers," Tiffany says. "They were really open with feedback across the board, on everything from the tools that we were building to how they wanted to market their business to the customer. We took that feedback seriously, and it defined our strategy and the end-to-end experience we created. It was exciting to take those insights, translate them into real features and decisions, and see what an impact we were able to make on many of their businesses. We truly built from the customer backwards and the results were tremendous."
Tiffany says one of her favorite parts of working at Amazon is the way the company values "a lot of perspectives and a lot of backgrounds, which makes for a dynamic work culture. That also enables a whole bunch of different people to be successful here. I'm blown away with the raw brain power and capabilities of my colleagues, and that makes me better day after day."