Amazon is Delivering Smiles this holiday season by giving back in many ways, including donating millions of items to over a thousand charities worldwide. Check back throughout the week to see some of the ways we’re supporting communities and charities with help from celebrities and influencers. Search #DeliveringSmiles on Twitter and Instagram to see how people are giving back around the globe—and be sure to join in and share your experiences giving back this season.

We’ll have exciting daily stories posting all week long, including an insider look at some of the amazing organizations we’re giving back to this holiday.

December 14

(11:00 am PT) Gabrielle Union chats with two causes close to her heart 

Actress, author, and philanthropist Gabrielle Union helped us Deliver Smiles to charities across the U.S. that work to serve and assist women in need. Watch her Amazon Live conversation with two of these hardworking organizations—Deborah’s Place in Chicago and Women's Center for Advancement (WCA) in her hometown of Omaha.

Delivering Smiles with Gabrielle Union

(12:35 p.m PT) See how Amazon is helping nonprofits fight hunger in their communities

This year, charities need support more than ever before as they work to meet increased demand during challenging times. Watch how Amazon is Delivering Smiles through donations to one of these organizations—The Campaign Against Hunger—in New York.

(1:35 pm PT) You can help give back, too

Help Amazon donate to charities at no cost to you with AmazonSmile. Simply turn it on in the Amazon app or visit smile.amazon.com on a web browser to get the same Amazon experience, with the added bonus that we’ll donate a portion of your purchase price to a charity of your choice. It’s that easy.

Tell us who you’re supporting this holiday season on social with #DeliveringSmiles.

(2:45 pm PT) This year, charities are meeting a greater need than ever before

Since March, Second Harvest Food Bank of Middle Tennessee has seen a 50% increase in need for their services. Watch how AmazonSmile Charity Lists can help meet the growing need.

(3:35 pm PT) Will you accept this donation?

Attention Bachelor Nation—no, it’s not about tonight’s Men Tell All—some of our favorite alumni aren’t giving out roses, but they’re giving back to causes that have won their hearts.

Images of Bachelor stars supporting Amazon's Delivering Smiles  campaign

Mike Johnson


"I've always found happiness in genuine giving around the holidays and this year I'm donating to Austin Pets Alive thanks to my friends at @amazon. If you're in the giving spirit, visit smile.amazon.com to donate items directly to the charity of your choice. 🙌🏾 #deliveringsmiles"

View the full post on Instagram
Images of Bachelor stars supporting Amazon's Delivering Smiles  campaign

Catherine Giudici


"As the boys get older, they’re becoming like little sponges. This year more than ever, I’m trying to teach them about the importance of giving back over the holidays. I teamed up with @Amazon to support Dallas Children’s Advocacy Center by purchasing items from their AmazonSmile Charity List. Amazon is #DeliveringSmiles to hundreds of charities this season by fulfilling their Charity Lists, and they make it super easy for you to give back, too – check out my stories for more! #DeliveringSmiles"

View the full post on Instagram
Images of Bachelor stars supporting Amazon's Delivering Smiles  campaign

Andi Dorfman


"Thankful Thursday .... This year more than ever, let’s be thankful for everything we have AND give back. I’m teaming up with @Amazon to support my favorite charity @girlsontheruninternational by purchasing items from their AmazonSmile Charity List. Amazon is #DeliveringSmiles to hundreds of charities this season by donating to their AmazonSmile Charity Lists, and they make it super easy for you to give back, too – visit http://smile.amazon.com/charitylists or check out my stories for more! Thank you #deliveringsmiles for the help again this year! We ❤️ you! #thankfulthursday"

View the full post on Instagram

December 15

(7:30 am PT) Carrie Underwood shared her gift this holiday

Carrie Underwood teamed up with us to Deliver Smiles to a very special community in need during the holidays. Monroe Carell Jr. Children’s Hospital at Vanderbilt University received more than a thousand toys and presents to help make the season bright for patients this holiday.

(9:25 am PT) Learn how you can purchase items that organizations need right now through Charity Lists

Donations made through AmazonSmile Charity Lists have a real impact. See how organizations from across the country are reacting to some of the shipments they’ve received this holiday, and learn how you can make an impact too at smile.amazon.com/charitylists

Images of charitable donations from Delivering Smiles

Louisiana Center for Children's Rights


"HUGE THANKS to our friends , whose #DeliveringSmiles program just sent us a TON of books off our wish list. Our kids are going to love these! :)"

View the full post on Twitter
Images of charitable donations from Delivering Smiles

Needs Inc. Food Pantry


"The past few days we have been receiving packages from Amazon and we weren’t sure who they were from! Today we received this note and the last HUGE batch of boxes filled with food & clothing for our clients! We are so grateful to be one of the charities chosen by Amazon for this awesome gift! #deliveringsmiles"

View the full post on Facebook
Images of charitable donations from Delivering Smiles

Women's Resource Center (WRC)


"@Amazon delivered a lot of smiles to the WRC this week! They sent us several items from our charity list: Sleeping bags, hand warmers & body wipes for our Homeless Outreach program. Dishes, pots, pans and bath towels for our Transitional Housing and several small kitchen appliances for our Landlord-Tenant Liaison program. We are so grateful for their generosity #DeliveringSmiles"

View the full post on Facebook

(11:05 am PT) Tune in to see a Q&A with gold medal gymnast Aly Raisman

Today, we’re honored to have three-time gold medalist Aly Raisman hosting a Q&A with the CEO of Heading Home, an organization focused on serving families experiencing homelessness in Aly’s hometown of Boston.

(12:05 pm PT) Learn how Heading Home is addressing homelessness in Boston

Meet Danielle Ferrier, CEO of Heading Home. Hear first-hand how support from AmazonSmile can help organizations in need this holiday season.

(1:05 pm PT) Shop for a cause close to your heart this holiday

Heading Home is one of more than a thousand organizations around the world that have received donations this holiday season. See what other causes we’re #deliveringsmiles to by following the hashtag on social, and join us in sharing how you’re giving back this year.

An image of Amazon boxes stacked up with a man sitting in front of the boxes holding the Delivering Smiles invitation for charities selected for this year's campaign. There's also a sign with a big heart and "The Volunteer Center" on it.

The Volunteer Center


"Continuing on our month of gratitude posts- we can't BELIEVE what Amazon.com has done, and we are SO THANKFUL! Amazon selected nonprofit partners (including us!) from their Amazon Smile program, and their drivers have been busy delivering boxes upon boxes of donated items from charity Wish Lists! Nearly every day the Amazon trucks show up with more boxes of donated food for our Food For Kids program! Every week we provide 2,400-weekend meals for local hungry families. After a busy summer delivering more than 50K meals for Covid relief, our shelves have been REALLY bare, and now we can restock them for the upcoming holidays thanks to Amazon's generosity!
Thank you AMAZON!"

View the full post on Facebook
An image of women wearing masks and holding boxes of items donated to the charity they help support.

Women's Lunch Place Boston


"Team WLP was SMILING ear to ear when we received this amazing donation from @amazon—they're they’re #deliveringsmiles during the holiday season by ordering items off our Urgent Needs Charity List. These critical items will help our guests stay safe, healthy, and clean this winter💛. If you want to help us prepare for winter, you can click the link in our bio to shop our Amazon Charity Urgent Needs List."

View the full post on Instagram
An image boxes with donated items for a charitable organization.

Food for the Poor


Thank you to Amazon.com for choosing Food For The Poor as a recipient in the holiday #DeliveringSmiles campaign. These items, some of which were purchased by generous donors, will be sent to families in need, including those affected by Hurricanes Eta and Iota. To help: www.foodforthepoor.org/hurricanesupplies

View the full post on Facebook
A photo of Amazon boxes piled up in front of a doorstep.

Darrington Food Bank


Amazon chose to donate to OUR community food bank and we could not feel more blessed. They decided to send us our most needed supplies from our Amazon wishlist (can be found from the Darrington food bank website). There are no words to describe our appreciation 💚

View the full post on Instagram

December 16

(8:30 am PT) Surprise guest Meghan Trainor Delivers Smiles to Harvest Home

Songstress Meghan Trainor surprised Harvest Home with the announcement that their AmazonSmile Charity List will be fulfilled this holiday season as part of #DeliveringSmiles.

Why is the charity so close to Meghan's heart? “Harvest Home is such an important organization!!! They support expecting mothers in the most crucial time of their lives. I’ve been so lucky to have the support system I do around me during my first pregnancy and I want to do anything I can to help other new moms feel the same way.”

(10:00 am PT) One of our marvelous friends returns for another year of giving back

As a board member of Covenant House, award-winning actress Rachel Brosnahan (I'm Your Woman, The Marvelous Mrs. Maisel) once again joined us to Deliver Smiles to residents at the NYC location. This is the second year in a row she’s worked with the organization to support youth in New York City over the holidays.

(11:00 am PT) Watch how donations of warm coats and clothing can help make the season bright

Covenant House of Illinois looks out for those without stable housing. Their work is especially important during the cold winter months. Donations to this organization help keep their residents safe and warm.

Delivering Smiles 2020

(12:30 pm PT) A very “Mary” Christmas is all about giving back

Our friend Mary J. Blige got into the giving spirit and helped Deliver Smiles to the WJCS Mary J. Blige Center for Women and Girls, an organization that provides early childhood development, parenting mentorship, after-school support, and academic and job readiness training for women and girls in New York.

December 17

(7:00 am PT) Delivering Smiles #TBT edition

Thursday means it’s time to highlight throwbacks (#TBT) to some of the amazing celebrities who helped us give back in a BIG way this past year.

(7:30 am PT) Kelly Ripa was the ultimate holiday hostess

#TBT to when Kelly Ripa and Mark Consuelos helped us host an epic holiday party for the residents of WIN NYC, the largest provider of shelter and supportive housing for New York City's homeless families, especially women and children.

An image of Kelly Ripa and her husband, Mark Consuelos, hosting a holiday party for Delivering Smiles.
Photo by MICHAEL SIMON/Michael Simon/startraksphoto.com
An image of Kelly Ripa and her husband, Mark Consuelos, hosting a holiday party for Delivering Smiles.
Photo by MICHAEL SIMON/Michael Simon/startraksphoto.com
An image of Kelly Ripa and her husband, Mark Consuelos, hosting a holiday party for Delivering Smiles.
Photo by MICHAEL SIMON/Michael Simon/startraksphoto.com
An image of Kelly Ripa and her husband, Mark Consuelos, hosting a holiday party for Delivering Smiles.
Photo by MICHAEL SIMON/Michael Simon/startraksphoto.com
An image of Kelly Ripa and her husband, Mark Consuelos, hosting a holiday party for Delivering Smiles.
Photo by MICHAEL SIMON/Michael Simon/startraksphoto.com
An image of Kelly Ripa and her husband, Mark Consuelos, hosting a holiday party for Delivering Smiles.
Photo by MICHAEL SIMON/Michael Simon/startraksphoto.com

(9:30 am PT) Katy Perry created a winter wonderland

Only the magical Katy Perry could make it SNOW at the Boys and Girls Club of Metro LA and Deliver Smiles along the way. #TBT

(11:40 am PT) Mrs. Maisel madie it nice

Rachel Brosnahan is a longtime friend of Covenant House NY. She helped Deliver Smiles to the organization’s youth residents by bringing gifts of warm clothes and holiday cheer. #TBT

Two women are talking in front of a Christmas tree.

Rachel Brosnahan


"The young people who call @covenant_house home have had my heart for the last six years and will for many, many more to come. I am continuously inspired by their courage, tenacity, hope and capacity for love. On Thursday, I had the privilege of teaming up with AmazonSmile to #DeliverSmiles and holiday cheer to Covenant House New York. The residents got to pick out some new warm weather gear, get their dance on, sip hot chocolate, snap silly photo booth pics, enjoy a holiday meal, and best of all - @amazon fulfilled their entire Charity List (!) which ensures that the young men, women and babies in their care will have everything they need this winter. ‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏‎
‎ ‏‏‎ ‎ ‏‏‎ ‏‏‎ ‏‏‎ ‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏ ‏‏‎ ‏‏‎ ‏‏ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏ ‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏‎ ‏‏ ‏‏‎ ‏‏ ✨ ✨ ✨
There are many ways to get involved with organizations you care about this holiday season and year round. You can make a monetary donation, volunteer your time, spread the word about the important work they do, or visit AmazonSmile Charity Lists for an easy way to donate the most in-need items directly to causes you want to support. Whichever way works best for you, find a way to get involved and make the world a little bit brighter for those who could use some light."

View the full post on Instagram

(1:35 pm PT) Learn how you can give back this holiday season

It’s easy to give back this year. Visit smile.amazon.com, help fulfill AmazonSmile Charity Lists, or even ask Alexa to help you give back—more on that to come.

Social media influencers and their families show how they use AmazonSmile and Charity Lists to support important causes while they shop.

Angela J. Kim, @mommydiaries


"2020 wasn’t an easy year, but it was a year that taught us how to be grateful for everything we have. Now more than ever, I’m thankful for my family, my home and my health. Material things don’t define happiness, but they do make life easier and enjoyable. And it breaks my heart to think that there are still homeless children in my community who don't have basic necessities or toys this holiday season.⁣

Thanks to @Amazon, I can give back to @project.hope.alliance to help support and improve the lives of homeless children right from my computer. I love that AmazonSmile Charity Lists make this process easy, transparent, and safe by allowing me to shop directly from a wish list that the organization created – I simply add their items of need to my cart, check out as I usually would, and Amazon delivers the items purchased right to their designated address. ⁣

In addition to fulfilling Charity Lists, you can also support a charity of your choice by shopping eligible products with AmazonSmile and having a portion of proceeds donated at no extra cost to you, or by simply saying, “Alexa, I want to make a donation” to any @Alexa99 enabled device. ⁣

I hope you join me and Amazon in #DeliveringSmiles to those in need. How will you be giving back this holiday season?"

View the full post on Instagram
Social media influencers and their families show how they use AmazonSmile and Charity Lists to support important causes while they shop.

Cynthia Harper, @cynthia_harper_


"I believe in using this platform to do some good, and to let you know about opportunities to do good too!👊 If you're shopping on @amazon like we are, then I want to make sure you know about a really easy way to donate items to charities in need. AmazonSmile Charity Lists offer a super convenient way to donate to your favorite charities. Just head to smile.amazon.com/charitylists to find a cause you'd like to donate to (we picked Feed the Children💛). Browse their charity list on Amazon to see what items they need and then add a few of those items to your cart. When you check out, those items will be donated and delivered directly to the charity at their designated address! It's such an easy way to make a positive impact on people's lives in what has been an undeniably tough year. I encourage you to have open eyes and generous hearts this holiday season, and share how you are #DeliveringSmiles to those who desperately need it. Head to my IG stories for more details! #PrimeLife"

View the full post on Instagram
Social media influencers and their families show how they use AmazonSmile and Charity Lists to support important causes while they shop.

Daniela Ramirez, @nany


"💕2020 hasn’t been the year we imagined it would be. It has taught us the importance of enjoying the little things in life and giving back to our community and to those who need it most.

@amazon is #DeliveringSmiles once again this holiday season, and they have made it super easy to give back with AmazonSmile Charity Lists. You can browse charities by cause or location and find one close to your heart.

This year I’m so excited to give back to Jamie’s Rescue – the pet rescue where we got Susy (one of the best 2020 moments!). Giving back was so easy – all you have to do is visit smile.amazon.com/charitylists, search for the charity, add items from the list to your cart and check out! The items you purchased will be shipped directly to the charity at their designated address.

Let’s make the holidays a bit more wonderful for those who need it the most. Pay it forward and share how you’re giving back with #DeliveringSmiles ❤️"

View the full post on Instagram

December 18  

(6:45 am PT) Gabrielle Union surprises more deserving charities with deliveries—and smiles

Gabrielle Union joined us in delivering smiles all season long! She helped us surprise charities that work to protect and support vulnerable women and children in need this holiday, including the Jenesse Center and House of Ruth in Los Angeles, Lotus House in Miami, and Courageous Women Association and A Safe Place in Oakland, CA.

(8:15 am PT) Actress Sophia Lillis Delivers Smiles to kids in her community

Brooklyn native Sophia Lillis—who stars in the Amazon Original Movie Uncle Frank—donated 400 headsets to P.S. 40 George W. Carver School, to help students in her community stay focused during remote learning.

(10:00 am PT) Even more celebs are giving back this season

There’s still time for you to Deliver Smiles to organizations you care about this holiday season. We’ve already featured some incredible causes, and here are even more nonprofits our partners have helped us support this holiday.

Influencers participating in Amazon's Delivering Smiles charitable initiatives.

Michael Kelly


"So proud to partner with my friends at @Amazon in support of @thanksmomdad in #deliveringsmiles this holiday season.
Give if you can! Happy Holidays Everyone."

View the full post on Instagram
Influencers participating in Amazon's Delivering Smiles charitable initiatives.

Chrishell Stause


"Giving back to those in need is more important today than ever before! That’s why I’m excited to team up with @amazon this holiday season to help fill the AmazonSmile Charity List of Blessings in a Backpack.

Blessings in a Backpack helps prevent hunger by feeding children when they’re not in school. It’s a cause I am so passionate about and Amazon makes it so easy to give back. By visiting smile.amazon.com/charitylists, you can find and send items a charity needs directly to the organization. How are you giving back this season? #DeliveringSmiles"

View the full post on Instagram
A woman and her child smile for a photo next to their laptop.

Hilarie Burton



"#deliveringsmiles with @amazon !!!

🎄🎄🎄🎄🎄🎄🎄🎄
I’m so excited to team up with @amazon again to give back during the holiday season. With AmazonSmile Charity Lists, it's super easy to find a charity or cause that you want to support. I’m grateful that this year we can continue supporting Project Patriot and help my alma mater get all the winter gear and other important supplies that they need. We all know it’s been an extra tough year and a little bit of support can go a long way, so join me in #DeliveringSmiles this holiday season! Just visit smile.amazon.com/charitylists to get started. P.S. And I had an extra special little elf join me for this video."

View the full post on Instagram

(11:25 am PT) Giving back can be as simple as asking Alexa

Alexa makes it easy for customers to use their voice to give back to organizations like Toys for Tots and other causes they care about this holiday— just say 'Alexa, make a donation.'

A women sits with her children showing them something on her laptop.

Niki Spender, @nikispender


"We’re giving back to our favorite charity in our jammies this holiday season with @amazon! You can support your favorite charitable organization with AmazonSmile Charity Lists. We are shopping the St. Jude Children’s Research Hospital Charity List and it was so easy to ship items directly to them. Visit smile.amazon.com/charitylists to browse Charity Lists, or simply say “Alexa, I want to make a donation!” to any Alexa enabled device to make a monetary donation! #PrimeLife #DeliveringSmiles"

View the full post on Instagram
A man sits with his child while looking at a laptop. The child is wearing an elf hat and the man is wearing a Santa jacket.

Alan Lawrence, @thatdadblog


"I was feeling the Santa jumpsuit vibe today and I think I got this little elf excited for his favorite holiday. Nikki and I are getting an early start on some of our holiday shopping. If you're like us and you plan on using @Amazon for a lot of your holiday purchases, please consider giving back to one of your favorite charities through AmazonSmile. It's quick to set up, and you get the same Amazon benefits, but a percentage of the purchase price on eligible products will be donated to your selected charity at no extra cost to you. If you're not in the holiday shopping mode just yet but you still want to give back, you can also use any Alexa-enabled device to donate directly to a charity by simply saying "Alexa, I want to make a donation." Pay it forward and share how you’re giving back with #DeliveringSmiles. Click on the link in my bio for my latest blog post about all of the ways Amazon makes it easy to give back this holiday season."

View the full post on Instagram

December 21

(11:00 am PT) Deliveries and donations can help spread holiday cheer

Gifting is a big part of the holiday season, and that includes giving to your favorite charitable organizations. Be sure to add causes close to your heart to your gift list and purchase items they need right now through AmazonSmile Charity Lists.

Delivering Smiles in Chicago

(12:30 pm PT) Holy! Bieber is helping us Deliver Smiles across L.A.

Justin Bieber made some special, surprise deliveries to organizations across LA—including Alexandria House, Inner City Arts, and LIFT.

December 23

(12:30 pm PT) Katy Perry surprises members of the Boys and Girls Club of America this holiday

Watch as Katy Perry makes a special delivery and surprises members of the Boys and Girls Club of America, helping make this holiday season truly magical for kids in Houston, Texas, Feguson, Missouri, and Chino, California.