Designing packaging for Amazon starts with understanding what the customer needs and working backwards from there so we can deliver products they’ll love.
We are collaborating with others to reduce packaging waste for our customers and the planet. Since 2015, we have avoided 4.2 million metric tons of packaging materials. And, since 2024, we have eliminated 100% plastic air pillows from all delivery packaging in North America and reduced our total plastic packaging by 16.4% globally.
How Amazon is improving packaging and boosting sustainability
Across the globe, we continue to find ways to reduce our packaging, while making the materials we use easier to recycle. Here’s a look at our progress so far.
Packaging resources for vendors
Amazon partners with brands around the world to reduce brand-supplied packaging and the need for Amazon to add additional protective packaging.
Latest news about improving packaging
Check out these easy ways to reduce, reuse, and recycle your Amazon packaging.
Echo, Kindle, and Fire TV product packaging gets an all-new look using more recycled fiber and less ink.
Five years into The Climate Pledge, the annual report describes how we’re building a more sustainable company for our customers, our people, and our planet.
Amazon has replaced 95% of the plastic air pillows from delivery packaging in North America with paper filler, working toward full removal by the end of the year.
