Amazon Awards & Recognition

Customers

Rankings

No. 1 Lowest-priced Retailer, Profitero, 2024, eight years running
No. 1 Top Shopping Website & No. 5 Top Beauty Destination among Teens, Piper Sandler's Generation Z Survey, 2021-2022
No. 2 American Customer Satisfaction Index Internet Retail Category, 2023—Ranked in the top 5 of the Internal Retail category, over twenty years running.
No. 2 Brand Finance Global 500: World’s Most Valuable Brand, 2022—Ranked in the top 10, eleven years running.
No. 3 Fortune World’s Most Admired Companies, 2025—Ranked in the top 3, nine years running.
No. 3 Interbrand Best Global Brand, 2022—Ranked in the top 5, six years running.
No. 3 Boston Consulting Group’s Most Innovative Companies, 2023—Ranked in the top 10, twelve years running.
No. 3 Most Trusted Brands in the U.S., No. 1 among Tech Brands by Morning Consult, 2023
Top 3 on Comparably’s Best Brands Survey according to Millennials and Gen Z, 2022
No. 4 Kantar BrandZ Most Valuable Global Brand, 2023—Ranked in the top 4, five years running.
YouGov Best Global Brands, 2021—Ranked in the top 7, two years running.
JUST Capital JUST 100 Ranking of America's Most JUST Companies, 2018-2021, 2023
The Axios Harris Poll 100, 2023—Ranked in the top 10, fifteen years running.
MBLM Brand Intimacy Rankings and Brand Intimacy COVID Rankings in Retail, 2020—Ranked in the top 4, two years running.

Lists and accolades

Employees

Rankings

No. 1 LinkedIn Top Companies in Technology and Information U.S. Edition, 2024
No. 2 LinkedIn Top Companies U.S. Edition, 2025—ranked in the top 3, eight years running
Drucker Institute & WSJ Best-Managed Companies, 2022—Ranked in the top 8, six years running
Universum United States Most Attractive Employers: No. 4 for Computer Science and No. 10 for Business Students, 2022

Lists and accolades

The Bell Seal for Workplace Mental Health, Platinum, 2024
RESOLVE: The National Infertility Association, Hope Award for Access, 2023
Disability Equality Index Best Places to Work for Disability Inclusion, 2018-2023
Fortune Modern Board 25, 2022
4-Star Employer, VETS Indexes Employer Awards, 2021
LinkedIn Talent Awards, U.S. Edition: Diversity Champion and Best Employer Brand, 2021
Hiring Our Heroes, The Lee Anderson Veteran and Military Spouse Employment Award, 2020
Hire Heroes USA, Top Employer of the Year, 2020
Hired Brand Health Report, World’s Most Desirable Employers, 2020
AnitaB Top Companies for Women Technologists, 2020-2022
Careers and the Disabled Magazine Top 50 Employers, 2020
Military Spouse Award from the Virginia Department of Veteran Services
“Virginia Values Veterans” (V3) program, 2020
Human Rights Campaign Corporate Equality Index Perfect Score and Best Places to Work for LGBT+ Equality, 2022—Ranked in the top 5, five years running.

Community

Rankings

No. 2 Corporate Philanthropist in the Puget Sound region by Puget Sound Business Journal, 2024—ranked in the top 3, three years running
No. 1 Corporate Philanthropist in the Washington, D.C. metro region by Washington Business Journal, 2023
No. 1 Corporate Philanthropist in the Puget Sound region by Puget Sound Business Journal, 2023
No. 1 Investor in America, Progressive Policy Institute, 2020-2022
No. 1 Corporate Philanthropist in the Puget Sound region by Puget Sound Business Journal, 2022
No. 2 Corporate Philanthropist in the Washington, D.C., metro region by Washington Business Journal, 2022
No. 1 Favorable Institution in America by Harvard CAPS Harris Poll, 2023 - Ranked in the top 2, six years running.