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  Retail

  Amazon introduces feeds to make it easier for merchants to reach more customers through AI-powered Shop Direct

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  March 11, 2026
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  Retail

  Amazon’s next-gen AI assistant for shopping is now even smarter, more capable, and more helpful

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  November 18, 2025
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  Retail

  How to use Rufus to check price history, find deals, auto-buy items at target prices, and more

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  February 11, 2026
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  Retail

  5 Amazon AI tools that can help you save time and money this Prime Day

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  June 18, 2025
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  Retail

  Amazon's new generative AI-powered audio feature synthesizes product summaries and reviews to make shopping easier

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  May 21, 2025
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  Retail

  Introducing Amazon Lens Live: Instant scanning, real-time product matches, and insights from Amazon's AI Shopping Assistant

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  November 14, 2025
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  Retail

  How Amazon is using generative and agentic AI to transform the shopping experience

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  November 18, 2025
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  Retail

  Amazon’s new AI Shopping Guides make it easier to research product types and buy smarter. Here’s how.

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  October 09, 2024
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  Retail

  How customers are making more informed shopping decisions with Rufus, Amazon’s generative AI-powered shopping assistant

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  September 18, 2024
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  Operations

  5 ways Amazon is using AI to improve your holiday shopping and deliver your package faster

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  November 22, 2024
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  Retail

  Amazon’s AI-powered ‘Interests’ feature automatically finds new products that match your passions and hobbies

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  March 26, 2025
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  Artificial Intelligence (AI)

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  November 27, 2024