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Empowering small businesses
Since 2000, Amazon has made its virtual shelf space available so small and medium-sized businesses can reach hundreds of millions of customers, build their brands, and grow their business.
SMB impact report
More than half of the items sold in Amazon's stores worldwide are from small and medium-sized businesses.

SMB Impact Report

2020 Amazon SMB Impact Report

Small business success in challenging times.

Amazon shares 2020 list of top 10 states for digital entrepreneurs

See which states have the most digital entrepreneurs per capita, and which states top the list for the fastest-growing digital entrepreneurs.

U.S. small and medium-sized businesses on Amazon

Millions of small and medium-sized businesses from around the world sell on Amazon and half of all items purchased on Amazon come from SMBs.

Amazon's impact on small businesses

There are more than 1.9 million businesses, content creators, and developers in the U.S. alone, using Amazon products and services to follow their dreams and reach customers.

Amazon’s economic impact in the U.S.

A snapshot of our job creation activities, tax profile, and significant investments in communities across the country.

Support small businesses selling handcrafted goods

Amazon Handmade has launched a new shopping experience to connect customers with local small businesses across the U.S. selling handcrafted products.

Helping traditions thrive

Small businesses find success selling gourmet foods and specialty items in Amazon's stores.

Small businesses making a big impact

Three companies who put social responsibility at the core of their mission.

Innovating for small businesses

How we're using machine learning to help small and medium-sized businesses selling on Amazon.

A business born out of necessity

In the throes of new parenthood, Tara Darnley delivered a healthy baby business. Now it's growing on Amazon.
Amazon's impact on U.S. small and medium-sized businesses
Millions of small and medium-sized businesses from around the world sell on Amazon and half of all items purchased on Amazon come from SMBs.
Learn more
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Amazon’s Prime Day 2020 was a win-win for small businesses and customers

Prime Day 2020 highlighted small businesses and resulted in record-setting sales by independent sellers.

Meet 8 small business owners gearing up for Prime Day

Amazon is investing $100 million this Prime Day and holiday season to help small businesses reach customers and grow sales.

Fringe notions on antitrust would destroy small businesses and hurt consumers

Misguided interventions in the free market would kill off independent retailers and punish consumers by forcing small businesses out of popular online stores, raising prices, and reducing consumer choice and convenience.

Hispanic-owned small businesses growing sales in Amazon's store

How Amazon supports Hispanic-owned businesses through Prime Day and every day.

Announcing Prime Day 2020

Amazon’s annual Prime Day event is back just in time for the holidays. Get the details and pick up a few tips to make the most of Prime Day this year.

Amazon spotlights Black-owned businesses, connecting them to millions of customers

Amazon introduces storefronts celebrating and sharing the stories of Black business owners to help customers discover and shop from Black-owned businesses.
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