It’s officially the fourth and final day of Prime Day 2025—which means Prime members have limited time left to shop some of Amazon’s best deals of the summer. The extended shopping event ends at 11:59 p.m. PDT on Friday, July 11, so be sure to check out some of our top deals before it’s too late. This year, we are giving worldwide Prime members access to more deals with discounts of 50% off or more compared to last year’s event.

What are 'Today’s Big Deals'?

Today's Big Deals are Prime Day deals that are exclusive to Prime members and launch daily at midnight PDT. Today’s Big Deals remain available for a limited time only, while supplies last. These exciting daily deal drops are new to Prime Day for 2025 and are another reason why this year’s event is better than ever!

Today's Big Deals from Day 4 of Prime Day

Play-Doh Kitchen Creations Sweet Snacks Food Truck Toy Playset for Kids
Save 60% on this ultimate play food truck, which includes two cupcake molds, credit card mold, tongs, spatula spoon, knife, serving tool, texture roller, rolling stamper, two cookie molds, nine cutters, decorating tool, cleaning brush, four plates, an empty can, and 12 cans of Play-Doh Brand Modeling Compound—in addition to the play food truck.
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PRETTYGARDEN Womens Summer Strapless Maxi Dresses
Save 52% on this eye-catching sleeveless dress that's perfect for any occasion. Its soft, stretchy fabric and body-hugging fit allow ease of movement and give you a flattering silhouette.
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tarte lights, camera, lashes platinum voluminizing mascara
Save 40% on this smudge-proof, long-wearing, sweatproof, travel size voluminizing mascara that from tarte.
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Pathlite:ON 5 SUV Step-Through electric commuting bike
Save 45% on the Pathlite:ON 5 SUV Step-Through bike, which combines powerful electric assistance with comfort-focused design, making every ride feel effortless, no matter the terrain.
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Precede:ON Comfort 5 electric bike
Save 45% on the Precede:ON Comfort—a sleek, powerful e-bike designed for smooth, comfortable, and stylish city riding.
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Spectral 125 AL 5 bike
Save 35% on the tough yet lightweight 12-speed Spectral 125 AL 5—a hard-charging, short-travel trail bike that delivers big thrills on any terrain.
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Sunday Riley Aquamarine Melt Hydrating Gel-Balm Cleanser
Save 40% on this 2-in-1 glossy, blue gel-balm that melts into a silky, nutrient-rich cleansing oil that dissolves makeup and impurities.
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Kiehl's Better Screen UV Serum SPF 50+
Save 30% on this invisible facial sunscreen from Kiehl's, with collagen peptide, UV filters to shield UVA and UVB. It can help correct visible signs of aging and boost skin radiance.
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About Prime Day

Prime Day is a Prime member-exclusive shopping event. The 2025 Prime Day event officially kicked off Tuesday, July 8, at 12:01 a.m. PDT and will run until 11:59 p.m. PDT on Friday, July 11—offering Prime members 96 hours of big deals and huge savings across more than 35 categories and top brands. Not yet a Prime member? Sign up now and read about all the awesome benefits that make a membership worth it.
Next, learn about the history of Prime Day and don't miss out on our hand-picked list of some of the best deals.