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Innovation and AI
Amazon Ads generated $19.8 billion of revenue in Q2, up 26% year over year, powered by AI tools, conversational shopping, and multi-sport streaming strategies.
Newest models from OpenAI—Sol, Terra, and Luna—launch on Amazon Bedrock with enterprise security and matched pricing.
Anthropic's most advanced Opus model delivers top-tier intelligence for agentic coding and knowledge work—now available on Amazon Bedrock and Claude Platform on AWS.
Alexa+ is our next-generation AI assistant that gets things done—it solves daily problems, keeps you entertained, helps you stay connected, and can converse about virtually any topic.
Prime shopping and benefits
Check out the incredible benefits and offers you get with Prime.
Here are all the perks and benefits that make a Prime membership well worth the cost.
From today through September 15, Prime for Young Adults members can earn 5% cash back on home, kitchen, and office purchases—on top of existing categories like beauty, apparel, and electronics.
Amazon Now is available to millions of customers today, with plans to reach tens of millions globally this year.
Life at Amazon
Now the Senior Vice President of Compute and Machine Learning Services, Treadwell joined Amazon almost by accident and was one of the coders behind early Windows.
Treadwell brings nearly a decade of experience running Amazon’s technology platform to his new role.
Industry-leading preventative measures, best-in-class technology, air conditioning, and plenty of rest time help keep employees and drivers safe.
In a new interview, Garman explains why enterprises are moving past AI experimentation—and what's driving real business value.
Amazon news from around the world
The project will see 180 million spekboom shrubs planted in South Africa’s Eastern Cape, bringing back the area’s thriving habitats.
From action-packed films to buzzy series, here are the Original titles Prime Video members watched most from July 20-26.
Producers behind ‘The Summer I Turned Pretty,' ‘Twilight,' and ‘Off Campus’ are bringing Chloe Walsh’s romantic drama novels to the screen.
South Africa's largest fixed internet service provider, Herotel, will use Amazon's satellite network to connect homes and small businesses beyond the reach of fiber and fixed wireless.
Featured stories
Get a special peek at how I help process your packages, while helping my (human) co-workers work better, too.
How a Slack shout-out, a dusted-off academic theory, and a spaghetti monster led an AWS team to crack an elusive code—and deliver greater reliability and performance for customers.
AWS powers the work of “inference” with custom chips, smart routing systems, and purpose-built infrastructure—making AI faster and more affordable.
Real-time analytics powered by custom Amazon AI models bring expert-level insights to Thursday Night Football, NASCAR, and NBA viewers.