Innovation and AI
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Tablet displays showing creativity notes, statistics chart, and urban sketch
The new Kindle Scribe lineup has been redesigned from the ground up for productivity. Here’s how to get the most out of the latest Kindle device.
Rufus, Amazon's AI shopping assistant, comparing running shoes and suggesting lamp and purse purchases
Rufus, our agentic AI assistant for shopping, continues to get smarter, faster, and more capable, making personalized product recommendations, tracking price history, purchasing items for you in our store when they hit a certain price, and shopping other merchants.
Hands using stylus on kindle colorsoft displaying digital notes and book covers
The all-new Kindle Scribe lineup is thinner, lighter, and faster with new productivity features, including AI-powered notebook search.
Keurig K-Elite single serve coffee maker with blue mug displayed on mobile phone screen in Amazon shopping app
The new AI shopping experts help save time by compiling research and providing product highlights for customers from product pages, reviews, and insights.
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Prime shopping and benefits
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Bundle & save streaming bundle brought by Prime Video: Apple TV and Peacock Premium Plus
Available for a limited time, the streaming bundle brings together Apple TV’s original series and films and Peacock’s live sports, hit shows, movies, and live content.
Amazon Prime for Young Adults offering 5% cash back for young adults
Prime for Young Adults members earn cash back automatically on everyday purchases—no coupons or codes needed. Young adults have already earned over $145 million in rewards in less than a year.
Amazon Music app interface showcasing Alexa+ integration
Generative AI brings a whole new way to discover, search, and enjoy your favorite music with Alexa+ in the Amazon Music app.
Amazon Pet Days promotional banner featuring various pets including a dog, cat, rabbit, turtle, ferret, and parrot on yellow background, May 11-15
Now in its fifth year, Amazon Pet Days is bigger than ever with five full days of deals on food, treats, toys, grooming supplies, and more for your furry, feathered, or scaly friends.
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Life at Amazon
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Amazon employee leads group of visitors on a fulfillment center tour in Kent, Washington, USA.
Anyone can schedule a free in-person tour at more than 50 sites across 12 countries.
Andy Jassy
In his latest annual letter to shareholders, Jassy underscores the value of cultivating a culture that can cope with squiggly lines.
An image of a robotics technician working on a laptop in an Amazon fulfillment center.
Amazon's investments have helped fuel America's economic growth in communities large and small, bringing good jobs and new economic opportunities.
Amazon employee
For many employees, Amazon offers healthcare starting on day one of employment, along with mental health and well-being resources, cancer support, and 24/7 access to medical advice.
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Amazon news from around the world
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Man in blue blazer sitting on colorful chairs outside European Parliament building
Cross-border sales hit €13.5 billion as SMEs thrive across the EU.
Workers pulling seaweed cultivation ropes from ocean; person planting sapling; aerial view of meandering river through wetlands; a small marsupial
Get the latest on how the fund is investing in nature-based climate projects across more than 15 countries.
Two women preparing food in the kitchen with Alexa on their Amazon Echo Show on the counter
Alexa+ can take real world actions, have natural conversations, and is built to understand how Italians really communicate.
K-dramas on prime video: Confidence Queen; girl with a jumpsuit jumping on guy
From romantic comedies to supernatural thrillers, these Korean series deliver unforgettable characters and addictive storytelling.
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Featured stories
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interference
AWS powers the work of “inference” with custom chips, smart routing systems, and purpose-built infrastructure—making AI faster and more affordable.
gif of football players and immersive ai feature
Real-time analytics powered by custom Amazon AI models bring expert-level insights to Thursday Night Football, NASCAR, and NBA viewers.
Inside the delivery station putting dozens of sustainability strategies to the test
Amazon's new delivery station doubles as an exercise in sustainability, packed with more than 40 market-ready technologies and systems designed to reduce its resource usage and shrink its carbon footprint.
An AWS chip in the palm of a person's hands.
Tour the micro metropolis where calculations run 24/7 and data commutes at light speed.
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