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Prime shopping and benefits
Prime Big Deal Days 2026 starts on October 6, and these AI shopping tools can help you find, track, and score the best deals.
Here's what to know about Prime Big Deal Days, Amazon's fall shopping event for Prime members—including when it starts, how to find deals, and how to save the most.
Check out the incredible benefits and offers you get with Prime.
Here are all the perks and benefits that make a Prime membership well worth the cost.
Innovation and AI
AWS is giving students at 132 universities across 18 countries a full year of free access to Kiro, so they enter the workforce ready to build with AI from day one.
Amazon's AI assistant for work is now generally available on desktop and mobile, connecting to your apps and data so agents can handle tasks across devices—even while you step away.
The latest and most capable OpenAI model brings deeper reasoning and judgment to Amazon Bedrock.
Alexa+ is a Prime benefit, giving members a powerful AI assistant accessible by voice, browser, and the Alexa app for no additional cost.
Life at Amazon
All U.S. employees will receive 10% off eligible purchases online and 20% off in Whole Foods Market stores, with no cap on savings.
More than 100,000 U.S. Whole Foods Market team members will soon gain access to Amazon's comprehensive benefits.
Eligible employees, including corporate employees, will be able to use Amazon’s tuition assistance and career development benefit to earn credentials and move into new, in-demand industries.
Amazon’s HR leader, Beth Galetti, shares how AI tools are empowering employees to build and how the company is investing $2.5 billion to prepare people for the future of work.
Amazon news from around the world
Starring Ester Expósito and Hugo Diego García, the first part of the 'Enfrentados' duology is streaming exclusively on Prime Video.
The agreement extends the largest commercial contract in Arianespace history and supports investment and innovation across Europe.
Asha Banks and Matthew Broome return for the concluding chapter of the English-language adaptation of Mercedes Ron's 'Culpables' trilogy.
See the official first images for ‘Boys of Tommen,’ Prime Video's upcoming book-to-series adaptation
Producers behind ‘The Summer I Turned Pretty,' ‘Twilight,' and ‘Off Campus’ are bringing Chloe Walsh’s romantic drama novels to the screen.
Featured stories
A stronger, stretchier kind of paper is helping to replace plastic across Amazon's packaging network—and boosting efficiency while working to prevent waste.
From cherry taste tests to banana ripening rooms, here’s what happens before your Amazon groceries reach your door.
Get a special peek at how I help process your packages, while helping my (human) co-workers work better, too.
How a Slack shout-out, a dusted-off academic theory, and a spaghetti monster led an AWS team to crack an elusive code—and deliver greater reliability and performance for customers.