Prime membership

Here’s how much a Prime membership costs, and how to make the most of its benefits in time for Prime Day 2025

Amazon Prime makes your life more convenient, simple, and fun, while saving you money every single day and during events like Prime Day in July.

Shopping, entertainment, and savings benefits
Here are all the perks and benefits that make a Prime membership well worth the cost.
July 1, 2025
Prime members can shop millions of deals July 8–11 across more than 35 categories including apparel, beauty, and home, with up to 50% off select products from Levi’s, Elemis, and Shark.
July 1, 2025
Can't remember your Prime login credentials? No worries—resetting your login is easy.
July 1, 2025
Explore shopping tips that will help you score the best Prime Day deals this July.
June 30, 2025
It’s not just about free shipping and Prime Video. Prime keeps money back in your pocket.
June 30, 2025
Join Prime and celebrate the member-exclusive shopping event.
June 30, 2025
Read tips from the experts at Amazon for how to get amazing deals during Prime Day, including how and where to find the best sales.
June 30, 2025
Ready to enjoy all the great benefits of a Prime membership? Sign up before Prime Day returns in July.
June 30, 2025
Learn about the extraordinary value of the go-to Prime membership for 18-to-24-year-olds. Eligible new members can try it for six months for $0 and earn 10% cash back for Prime Day.
June 30, 2025
Amazon‘s Prime Day 2025 event will return this July—and it’ll be unlike any other shopping event.
June 30, 2025
Prime is packed with tons of great benefits—and you can start enjoying them for free now and before Prime Day in July.
June 27, 2025
Shop Amazon’s lowest prices of the year so far from top brands like Sony, Dyson, and Living Proof, along with deals from exciting new-to-Amazon brands like Unwell Hydration, Tarte Cosmetics, and Away.
June 26, 2025
Prime benefits

8 Prime membership benefits you might not be using (but should be)

Everyone knows about fast, free delivery—but here are some awesome Prime benefits you may not be taking advantage of.